INTRODUCTION
Sales representatives are crucial to any organization as they contribute directly to the bottom line. To generate business leads, they must spend most of their time networking and establishing customer relationships. However, with sales reps spending only 28% of their time on selling and the rest on administrative tasks like note taking, data entry, and lead management, organizations are losing time and opportunities.
Coupled with an uncertain economic climate due to persistent inflation and heightened interest rates, companies are turning to emerging technologies like artificial intelligence (AI) to drive innovation and boost sales.
Bumpp, a young Singapore software company, recognized this trend and saw an opportunity to help sales representatives focus more on selling. “We realized that a lot of sales teams hire assistants to alleviate the administrative burden on the team and asked ourselves: Could we create a digital assistant that allows every member of the sales team to focus on business growth?” said Joshua Pang, CEO of Bumpp.
Inspired by that goal, Bumpp developed an AI-powered professional networking solution for enterprises using MongoDB Atlas. Used by over 300 organizations across 14 countries, Bumpp helps the average sales representative save 40% of their time per month with manual tasks like taking meeting notes and scheduling follow-up meetings.
THE CHALLENGE
Preparing for exponential customer growth and spikes in demand
Born in 2020, Bumpp’s three founders wanted to make networking a more seamless, efficient process for all businesses. With an ambitious plan for growth, their vision required an IT infrastructure that can simultaneously scale up Bumpp’s services while continuing to onboard customers.
“Even before we officially launched Bumpp, the team knew we needed a scalable and cost-effective database solution that could cope with the increasing number of details being stored in our customers’ CRM systems,” said Pang. Additionally, we wanted our app to track team performance to give our clients an overview of their sales teams’ latest leads, lead statuses, and conversions.”.
The database also needed to handle spikes in demand and frequent data updates, and seamlessly work with Bummp’s preferred cloud provider, Amazon Web Services (AWS).


